The Role of Video Content in a Multi-Channel Media Mix
Video is the most powerful form of digital communication and it must play a role in your marketing mix. Learn where to begin and how to incorporate video effectively during this on-demand webinar presented by Brightcove and digital agency Nina Hale.
Instructional Similar Videos
Fundamentals for Creating an Interactive, Shoppable Video
77% of consumers say they’ve been convinced to buy a product or service by watching a video. Why not enhance the customer experience even further with an interactive, shoppable video? HapYak’s Kyle Morton and Brightcove’s Matt Childs discuss how to.
Navigating the Social Video Landscape
Learn how to use social video throughout the customer journey. Brightcove’s Chris Bondhus breaks down YouTube, Facebook, and Twitter, describing how to use each to its best advantage in your video marketing strategy.
Video & Marketing Automation: Knowing Your Video Viewers
During this webinar, learn how video and marketing automation work together, ways to capture video leads, best practices for measuring a campaign’s ROI and effectiveness, and examples of how companies use video in the sales process.